Be quick or be dead!
Do you remember that old time when the fastest gun was the best in the old west?
In our days, when you advertise online, it’s still “Be quick or be dead”.
If you compare with advertising on TV, the people online can choose to move out of the ad before it reach the end (on TV, they need to change the channel).
Online, if you want to make a sale, you need to be ultra-effective in less than 10 seconds (4 seconds on YouTube). If you’re not effective, then you get flushed for something that is more interesting.
How can you make an ad that will sell in less than 4 seconds?
- Be quick and to the point with your text. Less than 10 words should be your goal.
- Always use the “you” in your ad. Make it personal to the viewer.
- Use easy to read font and size.
- Ask a question. Using a question is one of the best way to catch the attention of a viewer.
- Give an option to get more info and open that info on a new page.
- Don’t over filled the ad with graphic. Make it simple to get the message in less than 4 seconds.
Online, if you want success, you need to be quick.
We have to learn to use the past in our advantage. We need to use the past as a boost on our motivation for what we are building.
We can’t change the past, but we can choose to remember what we want from it.
“The past always looks better than it was. It’s only pleasant because it isn’t here.”
– Finley Peter Dunne
Take 50 peoples that are witness to an event. Visit them 5 years later and you’ll find out that they all have their own memories of what did happen. And it will be 50 different memories. They’ll all tell the truth from what they remember.
If we use our past to boost our present positive action, we are using the past in a good way.
We all choose the way we use the past.
“Some of the best lessons we ever learn are learned from past mistakes. The error of the past is the wisdom and success of the future.”
– Dale Turner
Take action right now.
Result comes from actions.
You will create opportunities as you take actions.
“If opportunity doesn’t knock, build a door.”
– Milton Berle
Luck comes to you as you are there working on your dream.
If you wait for someone else to build your dream, it will never end.
The causes of your present life are quite large. In there, you have a part in it, even if you think you did nothing. Your choice of doing nothing has influenced the life you are living.
So, instead of living this life, take action to reach for something you really want.
“A dream doesn’t become reality through magic; it takes sweat, determination and hard work.”
– Colin Powell
Do you have a good enough reason to climb?
“It’s lonely at the top, so you better know why you’re up there.”
– John C. Maxwell
The road to get up there is filled with sacrifice and hard times. If your reason isn’t good enough, you’ll give up.
The way to the top is different for each of us. Get inspired with the success of others, but don’t expect to have the same climbing.
Your reason have to be a drive. It has to make you excited and happy. Your reason have to feel good for you.
When things are not as you would like.
When you don’t get the result you expected.
Don’t give up!
“See adversity as a challenge. The time you want to bail is when opportunity exists.”
– Tony Hawk
You are in charge of what you choose to do with your dreams.
If you give up, you give up on your dreams.
No one will do it for you.
When things get tuff (they always do), get back to the reason why you’re doing this. Get back to your dreams. Find the energy in your dreams and keep going on.
If you focus on your dream, you’ll find ways to overcome adversity.
Courage is to keep going on as you face fear.
Overcoming fear is part of the path.
“All you need is the plan, the road map, and the courage to press on to your destination.”
– Earl Nightingale
If you don’t know where you are going, you’ll end up anywhere.
Success is only there when you did the basic job first.
“You were born to win, but to be a winner, you must plan to win, prepare to win, and expect to win.”
– Zig Ziglar
Do the basic and keep on doing it.